As an expert in the entertainment industry, I have always been fascinated by the various loyalty programs offered by different businesses. When it comes to theatres in Columbia, MO, I was curious to find out if any of them have a loyalty program for frequent visitors. After conducting thorough research and speaking with representatives from several theatres, I am excited to share my findings with you.
The Importance of Loyalty Programs
Before we dive into the specific theatres in Columbia, MO, let's first understand why loyalty programs are important for businesses. In today's competitive market, it is crucial for companies to retain their customers and keep them coming back.A loyalty program is a great way to reward and incentivize frequent visitors, ultimately building a loyal customer base. According to a study by Accenture, 77% of consumers participate in at least one loyalty program and 46% are willing to spend more money with a company that offers a loyalty program. This shows that loyalty programs not only increase customer retention but also have the potential to increase revenue.
Theatres in Columbia, MO
Columbia, MO is home to several theatres that offer a variety of entertainment options such as movies, live performances, and concerts. After reaching out to these theatres, I found that none of them have a specific loyalty program for frequent visitors. However, this does not mean that they do not offer any rewards or benefits for their loyal customers.Regal Columbia & RPX
Regal Columbia & RPX is one of the most popular movie theatres in Columbia, MO.While they do not have a loyalty program, they do offer a Regal Crown Club membership. This membership is free and allows members to earn points for every dollar spent on tickets and concessions. These points can then be redeemed for rewards such as free movie tickets, popcorn, and drinks. In addition to the rewards, members also have access to exclusive promotions and discounts. For example, they currently have a promotion where members can purchase a $50 gift card and receive a $10 concession bonus card for free.
This is a great way to save money on future visits to the theatre.
Ragtag Cinema
Ragtag Cinema is a non-profit movie theatre that offers a unique movie-watching experience. While they do not have a loyalty program, they do have a membership program called "Ragtag Film Society." This membership is available at different levels with varying benefits such as discounted tickets, free popcorn, and invitations to special events. What sets Ragtag Cinema apart is their focus on community involvement. Members of the Ragtag Film Society not only receive benefits but also have the satisfaction of supporting an organization that promotes independent and international films.Jesse Auditorium
Jesse Auditorium is a performing arts venue located on the University of Missouri campus. While they do not have a loyalty program, they do offer discounted tickets for students, faculty, and staff of the university.They also have a "Friends of Music" program where members receive benefits such as early access to tickets and invitations to special events. Additionally, Jesse Auditorium offers group discounts for organizations or groups of 10 or more people. This is a great option for frequent visitors who want to attend performances with their friends or family.
The Future of Loyalty Programs in Theatres
While none of the theatres in Columbia, MO currently have a loyalty program for frequent visitors, it is possible that this may change in the future. With the increasing popularity of loyalty programs and the benefits they offer, it is likely that more businesses, including theatres, will start implementing them. In fact, some theatres in other cities have already started offering loyalty programs. For example, AMC Theatres has a loyalty program called "AMC Stubs" which offers similar benefits to Regal Crown Club.It is possible that this program may be introduced in Columbia, MO in the future.
